This is my honest review of CoSchedule. I will explain what CoSchedule is, how it works, how I use it, and how you can earn a year of CoSchedule for free. I am being compensated for this CoSchedule review, but it’s an honest one. Now, let’s get into CoSchedule some more!
What is CoSchedule?
Watch this short 2 minutes video because it explains it all!
I won’t be comparing CoSchedule to other companies because in my research I haven’t encountered another company that provides the same product. Sure, there are a lot of ways to make an editorial calendar and there are many scheduling apps for social media, but I have yet to see one that can do it all in one application like CoSchedule’s all-in-one editorial calendar.
How I got involved with CoSchedule
CoSchedule gets a lot of publicity for their well known, Headline Analyzer, which I use to help me with my post titles. It’s always an exciting feeling to change up my titles and see the headline score rise. I was instantly impressed with this free service and wanted to learn more about the company.
I subscribed to their e-mails and soon after received an invitation to join their program to get Marketing Strategy Certified by CoSchedule. Knowing nothing about marketing, I quickly enrolled for the course because I love to learn new things and it was free!
Included with the course was a one month free trial of CoSchedule. I took advantage of the free offer because I also love to review different products. I was instantly hooked by the editorial calendar function and capabilities. As part of becoming certified with their course, I had to submit my own editorial calendar. I had the option of using any program for my editorial calendar. Some of the students were using CoSchedule and some were using Google Calendar or even a paper calendar. I decided to make my first editorial calendar on CoSchedule, Google Calendar, and a paper calendar to compare the three for purposes of just maintaining an editorial calendar.
Why I went with CoSchedule
As any blogger knows, content is frequently switched around for one reason or another and so I quickly realized that a paper calendar was out of the question. I didn’t want to deal with sticky notes that lose their sticky and eraser marks all over my page. I quickly realized that Google Calendar wasn’t going to work for me because it didn’t have a task list that I could check off like in CoSchedule. Task lists and checking things off is how I process my day and projects.
Then, I built my editorial calendar using CoSchedule. It was such a positive experience and done so quickly that it wasn’t even fair to compare it to anything else. I really like to color code things and just love how CoSchedule has so many colors to choose from for each entry. I was able to quickly drag and drop my content easily changing the dates around. It makes it so easy to organize my posts and social media marketing.
You can plan out newsletters, promotions, and social media content right from the calendar! It is amazing! The clincher for me was the ability to automate my posts and social media content right from CoSchedule. I am able to schedule all the social media platforms I am on: Instagram, Facebook, Pinterest, and Twitter.
How CoSchedule works and their plans
CoSchedule offers many plans. Here is a quick overview of them. To see all the details and pricing, click here. They have a friendly customer service team that will be sure to help you out with any questions too.
- CoSchedule Solo Marketing for Bloggers and Solopreneurs. This is the plan I use because I am a solo blogger. The highlights of this plan are it includes the all-in-one marketing calendar, drag & drop social media calendar, best time scheduling, and an optional WordPress plugin.
- CoSchedule Team Marketing for Growing Teams. The highlights of this plan are it includes all the Solo features plus custom team workflows, invite guest contributors, and team file sharing to name a few.
- CoSchedule Team Pro for Professional Marketers. The highlights of this plan are it includes all the Marketing features plus manage marketing campaigns, advanced reporting and analytics, and dedicated account management to name a few.
- CoSchedule Multi-Calendar for Marketing at Scale. The highlights of this plan are it includes all the Team Pro features plus customizable team permissions, advanced training options, and enhanced security and analytics to name a few.
- ReQueue. This is an additional option to the Solo and Team Marketing plans, but it’s included in the Team Pro and Multi-Calendar plans. ReQueue is an amazing product and I’m seriously thinking of adding this feature on! It works by scheduling your social media posts once, then add them to ReQueue, and it will continue to post for you at the best times for all your social networks.
How I use CoSchedule
The picture below is the top view and the first week of the month in my CoSchedule calendar for demonstration purposes. You can choose to see 4 or 6 weeks of the calendar at a time under settings. I grayed my content information for privacy purposes but you get the gist of what it looks like. I have each entry color coded for what they are. In the picture, I have a couple of promotions, a blog post entry, an idea, and a newsletter entry. This calendar keeps me really organized!
At the beginning of each month, I brainstorm ideas and make sure my calendar is completely filled out for the following month. This allows me to have 2 months worth of visualizing my work ahead of me and developing the content all while keeping in mind how I will incorporate affiliate links. On a side note, the monthly brainstorming sessions have been so useful that I already have content for my blog for the rest of the year and can enter it in my calendar at any time.
The picture below is an example of how it looks when you click on an entry on the calendar. This is one of my blog post entries. Along the top is the title, a description or tag can be added, what kind of entry it is, the name of the person writing the post, and the time that the post is scheduled for. One of my favorite features has to be the task list in the right sidebar that allows the user to add tasks, cross them out, and show how complete the project is using a percentage barometer. Also, CoSchedule has an optional plugin that links with WordPress so that the content calendar and WordPress work together and keep everything very seamless.
Another big attribute to CoSchedule is their social sharing capabilities. Shipping out content on a consistent basis is key for gaining and maintaining followers. CoSchedule help you do just that so you don’t have to do it manually. CoSchedule is able to schedule media posts associated with Facebook, Instagram, Twitter, Pinterest, LinkedIn, and Google+. Users are given the option to schedule posts same day, next day, next week, next month, or a custom date. Another feature that sold me was CoSchedule’s “best time” feature. When you schedule your content for social media, you can choose “best time” and CoSchedule publishes your content for the best outcome of having the most eyes on your post.
The image below is an example of one of my social campaigns which appear at the bottom portion of the blog entry. The gray square to the right is just covering my task list for a little privacy from the world wide web. To share the blog post to any of my social media platforms I just click the plus symbol at the bottom and choose from one of my templates that I made for each platform. There is a little bit of a learning curve for social campaigns just like anything that is worth using. I was able to figure it out by reading a couple of CoSchedule’s articles that I found in the help section.
It’s an honest review, so what’s the downside?
I’ve heard from many people that they’d really like to use CoSchedule because it is the one application that can “do it all”, but the one complaint I hear is it is too expensive!
I hear you because that was my thought when I first looked at the plans. I just paid for a whole year of CoSchedule at once, but it took me getting educated on their product to be able to whip out my credit card with excitement to purchase their valuable service.
CoSchedule has a terrific referral program and here are all the details!
The below image is from CoSchedule’s website about their referral program.
It’s possible to get CoSchedule for free with the CoSchedule Referral Program as shown below. I am a new blogger and already have one gold star on my “punch card” from a referral. It’s easy to do by inviting people with your affiliate link or banner add provided by CoSchdule. This referral program is what ultimately made me realize that it was a no-brainer to get in on using CoSchedule for my all-in-one editorial calendar.
Another way to get CoSchedule for 50% off is by writing an honest review like this one.
So, I’ve written this review and already have a referral. I am very close to getting CoSchedule free for a year and you can do it too!
You do not need to become a Certified Marketing Strategist like I did to use CoSchedule with confidence. CoSchedule has a helpful team that is frequently running live webinars with a Q&A after, there are a lot of articles to reference, and a help area which is what I used to navigate my questions.
Be sure to join their e-mail list as their articles alone have a lot of valuable information for bloggers.
I hope my honest review of CoSchedule helps you out when deciding on what to use for your content calendar and social media scheduling. Please share, tweet, and pin this article to spread the word about CoSchedule! They have an awesome referral program that can earn you a year of service for free!
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